Custom micro-apps and risk management in the CRM
IMA Insurance extended ArgonStack CRM with micro-apps for risk management, policy handling and payment workflows. The CRM became an operational tool, not just a record.
IMA Insurance
Context
IMA Insurance works in an environment with demanding requirements for policies, payments and risk management. Its needs went beyond a classic sales CRM.
The problem
Managing risk, policies and payments required tools adapted to the way the company works. The data existed, but it was not organised to genuinely support decisions.
The intervention
Custom, domain-specific micro-apps for risk management, policy handling and payment workflows were built on top of the ArgonStack CRM core, in the same environment.
The micro-apps extend the CRM to cover specialised needs in each area, without changing platform.
The result
The company has a unified view of risk, policies and payments within the CRM, with structured data that supports decisions.
What changed day to day
The CRM evolved from a system of record into a broader, extensible operational tool that can take new micro-apps as needs grow.
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